Consultants

Bjørn Z. Ekelund

Bjørn Z. Ekelund is one of Norway’s leading consultants in collaborative teamwork. He specializes in leadership development across organizational roles and differences.

Since founding Human Factors AS in 1993, Bjørn and his colleagues have developed innovative concepts that challenge traditional approaches to team building. He is the creator of Diversity Icebreaker®, Norway’s most widely used tool for communication and collaboration. In his book Unleashing the Power of Diversity – How to Open Minds for Good (Routledge, 2019), he explores the unique qualities of the Diversity Icebreaker and its global applications. To date, more than 500,000 people in over 80 countries have used the Diversity Icebreaker, facilitated by approximately 3,000 registered consultants—with seminars being conducted every day.  Bjørn is passionate about facilitating Diversity Icebreaker workshops and helping organizations and consultants implement its innovative yet practical applications. 

 

In 2024, Human Factors launched TeamReflect®, an assessment tool based on Diversity Icebreaker’s three dimensions of communication styles and preferences. TeamR eflect combines insights from 25 years of experience in team assessments at Human Factors, enabling organizations to define objectives, conduct measurable analytics , and receive AI-driven evaluations of team profiles.

 

 Beyond his work as a consultant in Norway, Bjørn is a researcher, keynote speaker, and author, actively contributing to international academic and professional communities. Since 1997, he has participated in numerous research projects on cross-cultural differences, and his co-authored scientific articles have been cited more than 3,000 times. He holds a degree in Psychology from the University of Oslo, an MBA from Henley in London, and has studied international management at the University of Agder.

 

Bjørn served as CEO of Human Factors AS from 1993 to 2014 and has been the company’s Chairman and Senior Consultant since 2015.

 

 

Bjørn Ekelund´s CV
 

E-mail: bjorn.z.ekelund@human-factors.no 

Mobile phone (+ 47) 908 75 547
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